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Upcoming Airdates for When Rubber Hit the Road

Mon, Sep 28 8:00 pm
PBS Wisconsin
09/28/2026 8:00 PM America/Chicago 60 09/28/2026 9:00 PM When Rubber Hit the Road In January 1991, Eau Claire's Uniroyal tire plant employees received devastating news - after 75 years of manufacturing tires, the plant was scheduled to close. As the city struggled to overcome the loss of its largest employer, the former employees struggled to find their footing in a quickly changing world. What would happen next was anyone's guess. But if the city hoped to survive, it was up to its citizens to figure out how. Watch on PBS Wisconsin Channel PBS Wisconsin Channel 09282026 8:00 PM to 9:00 PM

Full Episode

In January 1991, Eau Claire's Uniroyal tire plant employees received devastating news - after 75 years of manufacturing tires, the plant was scheduled to close. As the city struggled to overcome the loss of its largest employer, the former employees struggled to find their footing in a quickly changing world. What would happen next was anyone's guess. But if the city hoped to survive, it was up to its citizens to figure out how.

Tue, Sep 29 2:00 am
PBS Wisconsin
09/29/2026 2:00 AM America/Chicago 60 09/29/2026 3:00 AM When Rubber Hit the Road In January 1991, Eau Claire's Uniroyal tire plant employees received devastating news - after 75 years of manufacturing tires, the plant was scheduled to close. As the city struggled to overcome the loss of its largest employer, the former employees struggled to find their footing in a quickly changing world. What would happen next was anyone's guess. But if the city hoped to survive, it was up to its citizens to figure out how. Watch on PBS Wisconsin Channel PBS Wisconsin Channel 09292026 2:00 AM to 3:00 AM

Full Episode

In January 1991, Eau Claire's Uniroyal tire plant employees received devastating news - after 75 years of manufacturing tires, the plant was scheduled to close. As the city struggled to overcome the loss of its largest employer, the former employees struggled to find their footing in a quickly changing world. What would happen next was anyone's guess. But if the city hoped to survive, it was up to its citizens to figure out how.

Sat, Oct 3 5:00 pm
PBS Wisconsin
10/03/2026 5:00 PM America/Chicago 60 10/03/2026 6:00 PM When Rubber Hit the Road In January 1991, Eau Claire's Uniroyal tire plant employees received devastating news - after 75 years of manufacturing tires, the plant was scheduled to close. As the city struggled to overcome the loss of its largest employer, the former employees struggled to find their footing in a quickly changing world. What would happen next was anyone's guess. But if the city hoped to survive, it was up to its citizens to figure out how. Watch on PBS Wisconsin Channel PBS Wisconsin Channel 10032026 5:00 PM to 6:00 PM

Full Episode

In January 1991, Eau Claire's Uniroyal tire plant employees received devastating news - after 75 years of manufacturing tires, the plant was scheduled to close. As the city struggled to overcome the loss of its largest employer, the former employees struggled to find their footing in a quickly changing world. What would happen next was anyone's guess. But if the city hoped to survive, it was up to its citizens to figure out how.

Sun, Oct 4 6:00 pm
The Wisconsin Channel
10/04/2026 6:00 PM America/Chicago 60 10/04/2026 7:00 PM When Rubber Hit the Road In January 1991, Eau Claire's Uniroyal tire plant employees received devastating news - after 75 years of manufacturing tires, the plant was scheduled to close. As the city struggled to overcome the loss of its largest employer, the former employees struggled to find their footing in a quickly changing world. What would happen next was anyone's guess. But if the city hoped to survive, it was up to its citizens to figure out how. Watch on The Wisconsin Channel Channel The Wisconsin Channel Channel 10042026 6:00 PM to 7:00 PM

Full Episode

In January 1991, Eau Claire's Uniroyal tire plant employees received devastating news - after 75 years of manufacturing tires, the plant was scheduled to close. As the city struggled to overcome the loss of its largest employer, the former employees struggled to find their footing in a quickly changing world. What would happen next was anyone's guess. But if the city hoped to survive, it was up to its citizens to figure out how.

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