Kevin Ladell, a social studies teacher at Sun Prairie West High School, has earned the PBS Media Literacy Educator Certification, recognizing PreK-12 educators who demonstrate an ability to help learners think critically about media consumption and creation.

With support from PBS Wisconsin Education, Ladell was a participant in the 2022-23 PBS Media Literacy Educator Cohort. This cohort included 27 educators who were selected from a statewide call for applications. Through monthly virtual workshops and asynchronous collaboration, the group worked on building skills and submitting evidence for eight micro-credentials related to media literacy, including critically evaluating online sources and media, creating an online code of conduct for students, and making media for classroom use.

“Having a PBS Certified Media Literacy Educator on staff is cause for celebration,” said Nick Ostrem, education engagement specialist at PBS Wisconsin Education. “It means there is a leader in your district who can work with teachers and students on media literacy skills which are more important than ever.”

The PBS Media Literacy Educator Certification by KQED received the 2019 Award of Excellence from Tech & Learning magazine and was a finalist in the 2020 EdTech Awards in the Badging & Credentialing category.

PBS Wisconsin is a service of the Educational Communications Board and the University of Wisconsin-Madison.

PBS Wisconsin is a place to grow through learning on WHA-TV, Madison; WPNE-TV, Green Bay; WHRM-TV, Wausau; WLEF-TV, Park Falls; WHLA-TV, La Crosse; and WHWC-TV, Menomonie-Eau Claire.

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