Passport
Education
PBS Wisconsin Education activates powerful and practical events and resources to support educators and creates free standards-aligned Wisconsin-focused classroom media.
About PBS Wisconsin
About Us
Our Local Impact
PBS Wisconsin enriches, educates, and entertains diverse audiences of all ages through our work across media and in our communities. We share history, culture, news and educational resources that make Wisconsin unique.
1.4 million
broadcast viewers in Wisconsin
919,357
digital engagements per month in 2023
4,065,950
streams per month
on PBS KIDS® platforms
on PBS KIDS® platforms
PBS Wisconsin uses the power of public media to share the stories of Wisconsin and foster learning across a lifetime.
What We Do
We deliver your favorite PBS national programs and learning resources while grounding the PBS mission here in our state. Our approach prioritizes integrity and inclusion, quality and community. PBS Wisconsin staff produce trusted journalism, local storytelling, tools for Wisconsin educators, and community events and partnerships that connect us and keep us curious.
Storytelling
We have a strong and substantial tradition of producing content for broadcast and streaming that celebrates the stories of people from every corner of Wisconsin.
News
Our PBS News team delivers essential, ethical journalism and honest reporting that is fiercely independent, accountable and transparent to the public.
Events & Engagement
We collaborate with experts, community members, educators, and partners to ensure our work accurately and authentically represents the diversity of Wisconsin.
Made in WisconsinIf it’s made in Wisconsin, it’s on PBS Wisconsin. New adventures, engaging stories and original ideas that celebrate what makes our state unique.
Our Mission
Our mission is to boldly enrich, educate and entertain diverse audiences of children and adults through the innovative use of television production and broadcasting, other communication technologies and community outreach. PBS Wisconsin provides access to local and national content, extending its reach and impact in the communities we serve.
Our Values
Empathy
We seek to create understanding with all of our work, while treating each other and our communities with thoughtful respect.
Diversity
PBS Wisconsin strives to reflect the full diversity of our state’s people and perspectives in our work and our staff.
Innovation
We will build on our legacy of innovation by striving to develop new approaches to our work built on the evolving needs of our audiences.
Editorial Integrity
Our reputation rests on public trust, and we will approach all of PBS Wisconsin’s work with a commitment to quality, accuracy and the highest ethics.
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